- Ensuring the maximum revenue of the airline from passenger transportation. - Analysis of the structure of air market demand: segmentation of passengers into categories. - Market analysis: determination of seasonal fluctuations in demand, events and factors which are affecting the number and behavior of passengers. - Study of the competitive environment. - Forecast of the volume of passenger transportation on each route and flight of the airline's route network. - Ensuring the correct operation of the income management system, supporting and improving it.